Graphic designer working with branding, type design and lettering.
Copenhagen based.
Contact at:
theopedersen@hotmail.com
What Visual Identity
When 2023
How Logo, brandbook, designguide, assets, templates, commercials and print
With Nimble / Philip Rahbek
With a humanistic, clever and trustworthy colourpalette of greens and beige, we emphasize the empirically based technology behind Teams To Work, and the human and personal aspect of team analysis in a workplace.
Teams To Work delivers a empirical founded team analysis, with their novel software, capable of analyzing teams in any work environment. The results are shown in a visually comprehensible report, that comes in both physical print and as webpage, where team- and projectleaders can access the analisys. We helped design the blueprint for both the paper report and the digital interface.
The new identity leans into the human aspect of teambuilding. No teams, no potential, without real life humans, willing to give it their best. As so, the human shapes in the W informs all other shapes in the identity, from icons to the fifth element, emphazising the human as a core element.
Motion graphics by Nikolay Serdarov
Made for nimble / Philiip Rahbek